Presenter Bio:
Kelly Thibodeau is a consultant, trainer and speaker who’s been making online marketing make sense for organizations, nonprofits and industry groups for over 25 years. She’s the Founder and President of Squarely Accessible.
Kelly’s lived experience as the daughter of a disabled mom is the driving force behind her passion for accessible marketing and communications. She’s on a mission to humanize accessibility and bust through the myth that it’s boring, technical and complicated. She’s combined her background in user-centred design with her expertise in digital accessibility to launch bespoke courses to over 150 professionals from across Canada and around the world.
She’s a Board member with Level It Up, a nonprofit dedicated to finding meaningful work for people on the autism spectrum and she’s on the National Advisory Committee for Partners for Planning, a nonprofit that empowers people with disabilities and their families to create meaningful lives and secure futures, firmly rooted in community.
Presentation:
Demystifying Digital Accessibility
In this session, participants will learn what digital accessibility is and why it matters. 1 in 3 Manitobans and 1 in 4 Canadians identify as having a disability. Worldwide, it’s more than 16% of the world’s population, or 1.3 billion people. You don’t need a big team or a big budget to make a big impact. There is a clear connection between accessibility and meaningful, measurable business outcomes.
Get ready to dig in, engage and start thinking differently in this highly interactive and fun session.
During the session, we’ll cover:
- The principles of digital accessibility – what it is and what it means
- How audiences with different needs benefit from accessible communications, including people who are neurodiverse, people who have visual disabilities and people with Parkinson’s, ALS or other neuromuscular conditions
- How to write accessible content, including implications for videos, graphics and visuals, and where AI fits into the workflow
